I’m Mia DiMaio, a design strategist and writer. I have 5+ years of experience helping emerging brands and established global companies launch their next best thing.

I bring both my left and right brain to work, thriving at the intersection between strategy and creativity, where deep research meets rapid iteration. With a track record of leading high-impact product and experience strategies, I excel at guiding teams, shaping roadmaps, and influencing executive decisions to help drive business growth and product innovation.

Currently, I work in Deloitte Digital’s design and innovation practice, where you can catch me either inventing or evolving products & services for consumer brands. Before, I worked in growth at startups like Branch, and built pitch decks.

My background also extends to strategy experience at Cushman & Wakefield and Gensler, where I applied this same thinking to physical space for retail, workplace, and other interiors.

I hold a B.S. in Design Strategy & Analysis from Cornell University’s Department of Human Centered Design. I was also a scholar in residence at the Cornell Branch of the Telluride Association.

A multicultural hyphenate raised by a top-tier single mom, my creative practice involves listening to and learning from other places: I enjoy filming my travels, reading translated fiction, and frequenting NYC’s museums with sketchbook in-hand. I’m also a language student at the French Institute, L’Alliance Française (CEFR Level B2), an amateur ballerina, and adventurer of learning new things.

CURRENTLY
Deloitte Digital, Design Strategist

PREVIOUSLY
Branch, Growth Strategy Associate
Cushman & Wakefield, Strategy Intern
Gensler, Design Strategy Intern

EDUCATION
Cornell University
B.S. Design Strategy & Analysis
Department of Human Centered Design

STRENGTHS
Concept Development
Content Strategy
Experience Strategy
Proposition Design
Storytelling
Qual/Quant Research

SELECT CLIENTS
American Express
Benjamin Moore
Branch Furniture
Canada Goose
Celebrity Cruises
Converse
Creative Ladder
Ford
Google
Insomnia Cookies
Marriott
NBA
Nest
New York City Football Club
New York Liberty
Royal Caribbean
Sephora
ShopRunner
WNBA
YouTube